"People Over Profit."

John and Dean LHWM

Our Longhouse Wealth Management co-founders, Dean Ferraro & John Ferraro

Why Choose Us?

Investing wisely is a crucial step towards securing your financial well-being. However, navigating the complex world of investments can be daunting. That's why hiring a reliable investment adviser is a smart move. At Longhouse Wealth Management (LHWM), we take our role as your personal financial assistant seriously. Our team of experts offers personalized services, starting with an assessment of your current financial situation and future goals. We then design a customized investment plan that fits your unique needs.

In fact, 70% of millionaires use an investment adviser. We follow the rule of thumb to hire an adviser when you can save 20% of your annual income or have savings over $100,000. We treat all of our clients as friends and family - not account numbers on a spreadsheet. Our client-centric approach means no interactive voice response calling systems; you always talk to a real person.

Moreover, we prioritize "PEOPLE OVER PROFIT" at LHWM. We charge a low flat fee based on assets under management. As fiduciary investment advisers, we have legal obligations to always act in your best interest. We use a classical investment model employed by most successful investors, investing you only in high-quality assets. Our goal is to keep your expenses low and your market risk steady.

At LHWM, we invest for the long term and never overtrade your accounts. We don't invest in mutual funds, annuities, or risky individual stocks. This strategy helps keep your market risk low while still earning a considerable return. Besides, our quick 3-day turnaround on money redemptions/requests and direct access to our management and investment officers make us stand out from the rest.

Finally, we provide additional services such as RMDs, QCDs, tax-loss selling, retirement account rollovers, closure & transfer of annuities, complex asset transfers, and 401k investment analysis. Our five-star customer rating reflects the level of care and attention you can expect from LHWM.

"The expertise you need, the personal financial assistant you deserve." Call now to become part of our investment family!


Below you'll find answers to the most popular questions you may have about: how we do business, how we manage your money and how we're different, in a good way.

Longhouse Services

We offer in-person or over the phone or virtual meetings.

We can usually have your account(s) set up and a portfolio purchased within 5-7 business days.

However, certain custodians or 401(k) plans could have extra forms to fill out to cancel or transfer your assets to Longhouse. That will delay the process.

Longhouse has a low, by industry standards, $250,000 starting account balance minimum. This starting balance can be met using combined accounts from the same family group, if neccessary.

Trusting Longhouse

If you wish to cancel service, there is no need to be embarrassed or to feel uncomfortable. The process takes a day. We simply remove ourselves from your account and pro-rate and deduct any accrued fees. There is no cost to terminate service and you may do so at any point in time and for any reason.

There is no catch. In fact, the U.S. Securities and Exchange Commission (SEC) requires that we disclose our fees completely in our Form ADV Part 2. We encourage you to review this document.

Our fees are 1.25% per year based upon total assets under management per account. There is NO set-up charge for your account. In addition to our fee, there are ETF fund fees that average less than 0.2% and there are trading costs, which average between $1 and $5 each time we rebalance your account. Interactive Brokers commission costs can be found here:

IB Commissions.

At Longhouse Wealth Management, we know that for you to live well and retire with more, you must pay less in investment fees. Most investment managers charge fees of at least 2-4% per year. Because of our unique approach to IRA investing, our technology, and our focus on keeping overhead low, we can offer personalized, high-quality service at half the price.

There are two kinds of investment managers: an Investment Adviser, which we are, and big broker-dealers, such as those you will find at Merrill Lynch, Goldman Sachs, or UBS. As a Registered Investment Adviser under the Securities Act of 1940, we are required to act as a fiduciary, that is, to put your interests above our own and to declare any conflicts of interest that may arise. You can be assured that we construct portfolios to meet your goals and put your interests above all else.

Comparatively, a broker, or Registered Representative, not an Adviser, is required only to recommend investments that are “suitable” for you. Legally, he or she can put his or her own interests (corporate profits, for example) above yours when recommending investments.

All personal information given to us is held in the strictest confidence and protected under our written privacy policy. We are fully committed to safeguarding your information using state-of-the-art data security and encryption services. Our partners help us to maintain these security levels. We are also required by the SEC and State Administrators to comply with privacy laws.

Privacy Policy. As an investment advisor, we comply with strict, federally regulated privacy policies.

Form ADV 2A. We file an updated version of this document with the SEC each year. It describes our services, fees, and all practices which relate to our role as your fiduciary. The SEC requires that it be written in “plain English” so that it is easily understood by the average investor.

Investment Advisory Agreement This is our agreement that we sign with clients who wish to have us manage their IRA and/or investment accounts.

Account Operations

Your money will be at Interactive Brokers in an account under your name. You will be able to log on to their site any time, day or night, and to check your account balance, and to download statements. Because of our partnership with this firm, we are able to open accounts and buy and sell securities on your behalf, with your agreement, as part of our service. IB has ample government and private insurance covering your account.

No. Longhouse is not affiliated with this company, nor are we compensated by them in any way! No fees, commissions, or incentives. IB does offer us indirect support in running our business more efficiently with software, seminars, and occasional consultation.

Interactive Brokers will send you quarterly statements through email or via U.S. mail. In addition, you can access your account with them online 24 hours per day, 7 days per week, providing account balances, trades, cash flows, and past statements. You can also login into your account here.

Methodology & Expertise

We would be happy to discuss portfolio performance, but we find that this topic is often confusing, in part because returns must be evaluated in the context of inherent risk. However, our 2020 average performance across all clients was +20% with only a 60% exposure to the stock market. We also had a similiar performance of +21% in 2021with the same stock exposure. Please schedule a time to speak with one of our advisors so that we can show you our performance in a way that is relevant to you and your situation.

Longhouse is an investment management firm. We are not “traditional” financial planners, but we specialize in retirement investing. In order to develop a plan for your IRA and other retirement accounts, and to help you grow it, we will discuss financial planning topics like taxes. If we find that your situation requires additional, more complex financial planning, we can recommend an hourly-fee planner in your area.

Retirement investing is tricky. The U.S. government gives you a tax break on your contributions, but it wants its share of the gains, in the form of income taxes, once you begin withdrawing at retirement. There are more than 100 pages of IRS code on IRAs alone, and there are many traps along the way. We specialize in optimizing your IRA so that you end up with more when you need it, in retirement.

It is possible. Our portfolios offer a range of risk tolerances and are designed to fit a wide variety of retirement investors.

ETF stands for “exchange-traded fund.” These funds trade on the stock exchange just like any stock. ETFs are no secret, but investment professionals such as brokers can’t earn fees from most of them, so they go ignored. Each ETF is a “basket” of stocks that represents a particular index. For example, if you wanted to own every stock in the S&P 500 Index, you would buy one of several ETFs that follow that index. One example is the State Street Global Advisors SPDR S&P 500 (the ticker is SPY). By owning one share of SPY, you own a portion of 500 stocks per share.

Mutual funds are six to 10 times more expensive than ETFs because they hire pros, who attempt to select a few stocks within the index that they believe will beat the entire index. By owning the ETFs we use—funds which are widely held and used by millions of investors every day—you get nearly the exact return of the index that fund tracks. Since computers manage the stock buying, rather than a highly paid fund manager, the fees are very low.

An educated investor is our best client. We urge you to read our methodology section and ask us any questions so that you understand and become comfortable with how we manage money. We have adopted the same investment approach used by the world’s most effective college endowments, foundations, and pension funds. They have achieved their well-earned reputations by focusing on asset allocation, not stock picking, by driving down fees, and by sticking with disciplined portfolio rebalancing.

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Wealth Management with Your Goals in Focus

We are proud members of the following organizations:

American Indian Chamber of Commerce of California - Akwesasne Chamber of Commerce - Native American Investment Advisors - Leucadia 101 Mainstreet Association

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Learn About Our "Refer-A-Friend" Program Here

If you have friends, family or coworkers who could use our help... we're able to pay you for the introduction.

It's called our "Refer-a-Friend" Program.

You don't have to have any specialized knowledge about investing, you won't have to answer any tough questions either.

Your role is to introduce us to potential clients.

When they become our clients, you get paid.

It's that simple.

Come Visit Us


Longhouse Wealth Management is located at:

187 Calle Magdalena, Suite 103

Encinitas, CA 92024